Friday, 6 March 2026

Discovering the Best Hidden Gem Restaurant in Our Area - We Want to Hear From You!

When it comes to dining out, everyone loves a good secret. A hidden gem restaurant that offers incredible food, a cozy atmosphere, and a unique experience away from the usual crowded spots. These are the places that make our local food scene truly special, yet often remain under the radar, waiting to be discovered and celebrated.

Thursday, 5 March 2026

Using CRM Data for Tailored Marketing

Companies want to connect with customers in a way that feels special and personal. One way they do this is through something called hyper-personalization. This means they use detailed information about customers to create marketing messages that are just right for each person. Let’s explore what hyper-personalization is and how companies use CRM data to make it happen.

What is Hyper-Personalization?
Hyper-personalization is a marketing strategy that goes beyond just using a customer’s name in an email.

Create an Online Store

Orangeville, ON (Orangeville SBEC) Considering launching an online store? This session will provide small business owners with insights and guidance on e-commerce platforms. This workshop will be presented by Heather Pursifull, a software trainer and technical writer with over a decade of experience in the e-commerce industry.

Wednesday, 4 March 2026

Converting TikTok and Instagram Followers into Customers

Social media platforms like TikTok and Instagram have become powerful tools for businesses to reach new audiences. Many people have thousands of followers on these platforms, but turning those followers into paying customers can be a challenge. Here are some simple ways to convert your TikTok and Instagram followers into customers.

First, it is important to build trust with your followers. People are more likely to buy from someone they trust. You can do this by sharing honest and helpful content.

Tuesday, 3 March 2026

Scaling User-Generated Content for Brands

User-generated content (UGC) is any kind of content—like photos, videos, reviews, or posts—that customers create about a brand or product. It’s powerful because it shows real people using and enjoying a brand, which builds trust and attracts more customers.

But how can brands handle lots of this content and use it well? That’s where scaling user-generated content comes in. Let’s break down what it means and how brands can do it.